Coworking is typically defined as a situation in which multiple individuals utilize a single space together to be productive and share knowledge and information with one another. What is the catch? Well, these individuals do not work for the same company and at times, do not even work in the same industry.
Those who subscribe to coworking utilize hubs
that serve as their second home. Entrepreneurs, freelance workers, and start-up founders gather into one working area to form a melting pot of innovation and productivity.
What do people see in coworking?
The attitude towards work, in general, has seriously shifted. Today, people seek employment that offers a wide array of flexibility. Flexibility comes in the form of schedule, workload, culture, and environment.
Coworking has presented the newer generations with a cost-efficient, refreshing, and comfortable environment. In a coworking space, people spend most of the day collaborating, working on projects, and developing fresh ideas. These greatly contribute to job satisfaction and productivity.
Coworking pioneers have also branched out into providing exclusive options. An example is a women-only coworking space. This example serves as proof of concept. Opening up hubs for like-minded people from different companies can lead to a safe and productive environment.
Virtual coworking as an alternative
The coworking industry, like several other sectors, was affected by the wrath of the pandemic. We are one year removed from the introduction of COVID-19. The worldwide distribution of vaccines may bring us back to normal in the near future. However, today is not yet that day.
We all have safety protocols, travel restrictions, and company policies to follow. Virtual coworking has entered the arena as an alternative to physical coworking. To some, it may not be the same. To others, this version of coworking is as beneficial as its predecessor.
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Is coworking a thing of the past or a mechanism for the future?
I discussed how the coworking space has been affected in 2020 and shared insight as to how 2021 would look like for the industry moving forward with Mark Gilbreath, CEO of Liquid Space over at YouTube. Check it out at https://www.youtube.com/watch?v=E5ZdmlUipxo
What are your predictions for coworking for 2021?
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