“Create Healthy Habits, Not Restrictions.”
Marketing & Wellness Specialist
Sep 2017 – Present
• Support clients with wellness program management including event planning, promotion, and engagement
• Coordinate and execute a superior client and participant experience for every biometric screening and health coaching event
• Monitor brand integrity to ensure we are on brand both internally and externally
• Assist in the creation of Marketing and Program Materials
• Continually meet both personal and company goals and objectives
• Act as an internal Wellness Ambassador for the Suitcases & Sneakers Wellness Program
-Leading Edge Benefit Advisors, LLC-
Marketing & Wellness Coordinator
Mar 2014 – Aug 2017
•Assist with development and coordination of external marketing materials including presentations and sales materials and kits.
•Monitor brand integrity and ensure the brand is used correctly throughout each of the companies.
•Coordinate sponsors, ranging from soliciting and collecting donations to being an event vendor.
•Development Client Communications including wellness and employee benefits flyers, newsletters, and benefit guides.
•Assist clients with implementing wellness programs including: helping set up committees, running committee meetings, creation of educational materials, etc.
•Plan Wellness Fairs, biometric screening events, and other wellness related activities and events including vendor coordination, employee engagement and participation, and event execution (also helped with charitable drives).
-Barnes & Noble-
Community Relations Manager
Jun 2010 – Mar 2014
•Coordinate, market and merchandise community events including author signings and educator programs.
•Develop and execute local programs designed to maximize sales growth and increase customer traffic.
•Provide feedback to corporate management team regarding coaching opportunities and policy enhancements.
•Guide and educate sales staff in promotions, merchandising and assist in staff retention by implementing local incentive programs.
•Assists in day-to-day store operations including Manager on Duty coverage.
•Meets or exceeds Barnes & Noble “Front Page” sales objectives.
May 2007 – Jun 2010
•Trained new booksellers in customer service, communicating styles, sales techniques, and point of sale skills.
•Instilled in new booksellers a clear understanding of policy and the 4 key competencies of Barnes and Noble.
•Assisted in inventory control, including product ordering, and shipment arrangements.
•Planned, created, and set up visual displays to attract traffic from casual shoppers and increase sales.
•Performed recap duties in a timely and organized manner, and managed the gift department functions.