Experienced Leader with a demonstrated history of working in the Market Research and Events Services industries. Thought leader for the Customer Management Practice and IQPC's other dedicated enterprises. Utilizing skills learned as Director of Marketing for ABC 360 one of the largest Online ESL companies in China.
-Customer Management Practice-
Dec 2018 – Present
As Audience Development Manager of the Customer Management Practice a division of IQPC, I oversee the Audience Development for our exclusive invitation only Executive Exchange programs. I manage a comprehensive client base, consisting of many top flight executives in the customer service/customer management industries. I am also the point of contact for information, questions, and registration for our customer targeted large scale events, intimate summits, and invitation only exchanges. Our clients include the CCW Series (Customer Contact Week), CCW Digital, the Chief Customer Officer Exchange Series, Design Thinking, and Next Generation Customer Delivery to name a few.
Delegate Acquisition Manager
Dec 2018 – Present
-CET Academic Programs-
Jan 2018 – Aug 2018
Director Of Recruitment
Dec 2014 – Jan 2018
• Responsible for recruitment of foreign teachers and implementation of comprehensive recruitment strategy.
• Screened 1000+ candidates for positions with the company and recruited over 50 employees.
• Worked closely with Human Resources stream-lining hiring strategies and making final hiring decisions.
Director Of Marketing
Oct 2014 – Jan 2018
• Responsible for all digital video and print media advertisements for a growing language training company.
• Launched promotional ad campaigns to increase brand awareness through direct marketing distribution.
• Produced 150+ promotional videos distributed through broadcast media and online using various social media platforms (including QQ, Youku, Facebook, Weibo, WeChat, YouTube).
-Bear American English School-
Foreign Language Teacher
Jan 2016 – Dec 2017